Fleur de Charlotte Promotion
Order any case of Fleur de Charlotte wine and receive a free Opimian Membership to give.
Charlotte Lemstra’s wines are just like her: young, fresh and elegant. Her rosé is so good that it is one of Jane’s Coups de Cœur for this Cellar.
Order any Fleur de Charlotte wine and receive a free membership to give*. Not only are you making a friend happy, but you’re also supporting Charlotte and her Antarctica expedition!
Charlotte has always been interested in sustainability and participated in a humanitarian mission in Borneo in 2018 before starting her studies at the University of St Andrews in Scotland. About two years ago Charlotte met Robert Swan, the man behind the 2041 Expedition. Rob has the distinction of being the first person to walk to both the North and South Poles, and after chatting about his dedication to sustainability and the preservation of Antarctica, she jumped at the opportunity to join him on his next Antarctic expedition.
“The opportunity to go to Antarctica and be exposed to the impacts of climate change firsthand, as well as working alongside leaders in the field of climate change and sustainability, is not something I could turn down! It will give me a greater understanding and broaden my perspective regarding the impact of this global issue, and I’m determined to learn and take in as much as possible to make this often intangible phenomenon an experience that I can share with my sponsors and their communities. Ultimately, I hope to spread the message of sustainability far and wide and encourage Opimian Members to join the community of climate pioneers, and what better motivation than wine!
To go however, I had to fundraise my expedition fees, so after formally applying and being accepted to join the mission, I set my fundraising goal at EUR 20,000 ($30,000 CAD), and have been on a fundraising journey ever since. I decided to go down the corporate funding route and create partnerships with companies, such as Opimian, to drive change and encourage a shift towards sustainability in the workplace as I really believe this is the future.
So far I’ve had great success with corporate funding and have raised around 90% of my goal, and am hugely grateful to Opimian for their generous support as my primary sponsor! The expedition will take place March 24 – April 4, 2022, after having been postponed due to the Covid crisis. I am so excited for the Fleur de Charlotte wine sales to be part of my fundraising campaign, as it merges two parts of my life: growing up in the vineyards and my drive for a sustainable future.”
Proceeds from the Fleur de Charlotte wineswill be used to support Charlotte on her expedition.
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*For each Fleur de Charlotte case ordered, you will receive a free one-year new Opimian Membership to give, a value of $109+tx via a promo code. Check your mailbox to receive that special promo code. You only need to forward it to your friend for him/her to redeem it at checkout. This promotion is valid for orders placed between July 12 and August 16, 2021. This offer is not redeemable for cash and cannot be used with any other offer.